Landmark Estates

Case Studies

Landmark Estates

Bournemouth International Hotel
and Ocean Palace, Bournemouth BH2 5DL

Bournemouth International Hotel
and Ocean Palace, Bournemouth BH2 5DL

Knight Frank introduced us to the Bournemouth International Hotel, situated in an enviable position on the West Cliff, with panoramic views over the beach and sea. It is fair to say that the hotel had seen better days and with the recession and competition from national operators was severely affecting the business and the owners wanted an exit from the problem/property. The only realistic route was redevelopment as the investment required to keep the hotel open was not only unavailable due to the credit crunch but not viable. The adjoining Ocean Palace, Chinese restaurant was also key to this site, as it allowed a significantly larger scheme to be planned. We therefore agreed a deal with the owners of this property to give them a new restaurant within the development.

This was not going to be a simple planning application as the loss of hotel bed space, the need for social housing contributions and its location next to a conservation area were just some of the hurdles to be overcome. Anders Roberts were instructed to submit a pre-application and, after a meeting with the local planners and agreeing a solution with the head of tourism, a scheme was drawn up for submission. To overcome the loss of a hotel we agreed a number of holiday flats. Next was the negotiation’s on the social housing contributions, which were starting in excess of £1m, this was clearly disastrous and likely to put the brakes on any development. After many weeks of negotiating a deal was struck at £100,000.

The application went to committee and with no stone unturned and at much expense (over £170,000 invested on planning costs alone), a successful consent was achieved first time round for 66 apartments and a 5000 square foot restaurant, along with underground parking for some 70 plus vehicles. The correct team was instrumental in achieving what many thought impossible and the designs from ARA certainly swayed the vote. Without all this effort the Hotel’s demise as a business was certain but, with this new lease of life granted for the land, the hotel vendors instead banked a very substantial cheque.

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